Word: sloganized
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Dates: during 1950-1959
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...standard 30% to 40% markups. Originally, the big stores restricted competition to a few fast-selling items; now they match discounters dollar for dollar. Brooklyn's Abraham & Straus, Los Angeles' Barker Bros., Jordan, Marsh Co. have started running almost identical ads proclaiming an old retailing slogan: "We Will Not Be Undersold." Milwaukee's Boston Store last week advertised: "Save 22% to 50% on ... famous Westinghouse appliances." Detroit's J. L. Hudson Co. now tells customers that if they can find a better bargain elsewhere, Hudson's will cut its price to match...
...that was manipulated as a government mouthpiece by Minister of the Interior Vallenilla Lanz. Its plant was sacked at the height of the revolution, and in its place, only nine days after the revolution, Caraqueños last week got a new evening paper called El Mundo. Its fighting slogan : "I prefer dangerous liberty to peaceful slavery...
...Fairchild publications have felt at home in gingham ever since Edmund W. Fairchild bought a piece of a Chicago clothing trade paper in 1890. "Our Salvation Depends Upon Our Printing the News," is the admonishing slogan that hangs from the ceilings of Fairchild's twelve-story home office building just off lower Fifth Avenue. Over the years Edmund and his brother Louis founded five flourishing trade publications: Women's Wear Daily, Daily News Record (men's clothing industry; circ. 21,687), Men's Wear (a semimonthly for retailers; circ. 21,091), Home Furnishings Daily (circ...
...Administration's prestige squarely behind continued foreign aid and took aim on those in and out of Congress who sneer at aid as a "giveaway." Snapped he: "We cannot afford to have one of our most essential security programs shot down with a slogan...
...ambassador, he is firmly in the U.S. camp. He has the support of the younger officers who carry most weight in the army, a strong point in his favor in case of opposition attempts to short-circuit a Cruz Salazar victory either before or after the fact. His slogan: "Neither left nor right...