Word: sloganized
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Dates: during 1960-1969
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...invites drivers to stop by at its filling stations to play "Tigerama." Mobil's "Winning Line" offers $1,000 to anybody who completes a card with pictures of three gas pumps; Sinclair offers up to $2,500 to customers who match up coupons to spell out a slogan in its "Dino Dollars" contest. With no requirement that the driver buy gas (thus ensuring that the games will not be classified as lotteries) and with prizes including watches, luggage, color-TV sets, automobiles and up to $10,000 in cash, the oil companies' 304 different current giveaway contests would...
CHRYSLER PRESENTS A BOB HOPE COMEDY SPECIAL (NBC, 9-10 p.m.).* "U.C.L.A. Has Hope" is the slogan of students counting on this benefit performance by Hope & Co. to replenish the U.C.L.A. Scholarship Fund. Jack Jones, Elke Sommer, The Kids Next Door, and the Look magazine All-America football team go back to school...
AFTER the slogan "Black Power" was chanted on a Negro march through Mississippi in 1966, it came to signify a new spirit of defiance at one edge of the campaign for civil rights. Among whites and moderate Negro leaders alike, the concept inspired fears of a procession of hot summers, a raging Negro separatist movement-and perhaps in the end a costly showdown between black and white that might send U.S. race relations all the way back to the post-Reconstruction period. The new movement quickly developed its list of fanatical leaders: Stokeley Carmichael, H. Rap Brown, Ron Karenga...
...Government's cattle transactions with Kenya, the 16-month-old trade boycott came to an end. News of the resumed trade was released by Bruce Mckenzie, Kenya's minister for Agriculture, who said in Nairobi that the decision was in the spirit of Harambee (pulling together, a Kenyan national slogan) and ". . . [it] results directly from the Kinshasa agreement . . . to find ways to end the border dispute...
...message to OSPAAAL, from which the now popular slogan, "To Create Two, Three, Many Vietnams is the Watchword" was drawn, reasons that since United States imperalism is the one kingpin propping up social structures in Latin American countries, what a revolutionary must seek to destroy first is the imperialist force...