Word: sloganized
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Dates: during 1960-1969
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Ulbricht tries to make that slogan work, sometimes acting as if he had even stricken the word Germany from his vocabulary. A party-lining East German no longer speaks of himself as a German at all but as a citizen of the D.D.R.-the Deutsche Demokratische Republik. East Germany's culture minister used the recent 300th anniversary of the Dresden State Theater to proclaim that there is no common German culture, and a Foreign Ministry officer recently declared: "The word Germany now is only a geographical concept." Ulbricht even changed the name of East Germany's Secretariat...
...politics. Onganía also promised to hold down the country's soaring cost of living (up 30% in 1966) and to impose some belt tightening and other much needed reforms on the country. To give his program some grandeur, he even borrowed Charles de Gaulle's slogan: "Vérité et sévérité." "I demand truth and austerity," said Onganía. "We need austerity everywhere...
Scholar & Snake. The election made good the promise of Prime Minister Sadik el Mahdi, 31, who has called for a national reconciliation with the deceptively simple slogan: "Pacification with persuasion." A mild Oxford scholar, Sadik last July replaced Mohammed Ahmed Mahgoub, who chose to discourage the rebellious Anya Nya (named for the poison of the black Mamba snake) with retaliatory raids on southern villages. Instead, Sadik established "peace villages" where tribesmen intimidated by the Anya Nya could live under the protection of his troops. In quiet, unemotional tones, the world's second youngest head of government (Burundi...
...like Ike.' Never was a political slogan more apt or more successful. They like him today, even though his prestige has diminished. And along with his likeableness, Ike had dignity and the command-assurance of a soldier. The eight Eisenhower years were great years for the Republic...
...orderly thought with irrational accident. Even the title is a gag, deriving from McLuhan's earlier pronouncement: "The medium is the message." That meant, as any anthropologist might have put it, that technology predetermines social structure; hence, tools prefigure the psychology of their users. By punningly altering the slogan, McLuhan merely means that "all media work us over completely...