Word: sloganized
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Dates: during 1970-1979
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...election with 57% of the vote-has got himself into deep political trouble. A former cop and police commissioner from South Philly's tough "Little Italy" district, Rizzo, 55, is accused of failing to uphold law-and-order in the city. Having campaigned on the slogan "He held taxes down," he is now advocating harsh new levies. So sharply has his honor's popularity plunged that a Philadelphia Bulletin poll published in mid-April gave him an anemic 27% approval rating among those surveyed...
...GRANDFATHER USED to own a lucrative cosmetics business which he founded during the Depression. His lipstick line, the keystone of the operation, sold well even in the '30s. On the cover of the package was always a ripe, peachy-faced young woman, lips moist and slightly pursed, and a slogan that read: "Keep Kissable." No one then, 'least of all my grandfather, would have considered that message unduly provocative. "Keep Kissable" meant more or less what it said...
...pretty girl and the slogan did what they were meant to do--they sold makeup to women who were in the market themselves. The sexual revolution drastically changed the terms of the sales; sex became more blatant and the advertising industry naturally kept pace. Now that a kiss usually promises more than a kiss, we have advertisements for women's clothing that wink slyly, "What to wear on Sunday when you won't be home till Monday," and underwear ads that murmur, "You owe it to your audience." And we have a new movie about a top fashion model...
Pinochet, in his New Year's message, promised the Chileans peace and prosperity for 1976. "Every Chilean must put his shoulder to the wheel," is the junta's slogan...
Before class, Sand slipped into rooms and sprawled his campaign message onto all the blackboards immediately beneath the top boards. When professors elevated the top board, Sand's campaign slogan emerged before students' eyes...