Word: sloganized
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Dates: during 2000-2009
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...nice idea, but the plan may end up reasserting South Korean women's secondary status more than boosting it. Led by Mayor Oh Se Hoon, the $104 million program launched in 2007 under the slogan "Happy Women, Happy Seoul," with a focus on mothers of young children and the unemployed. Assistant mayor of women and family policy affairs Cho Eun Hee says the program will be, among other things, helping to find work for jobless women, paving streets to make them high-heel friendly, building more women's public restrooms, improving lighting in public spaces, creating safe parks for women...
...insurers who offer the most expensive health-insurance plans. Doing so would generate some tax revenue - though far less than the $1 trillion-plus over 10 years that could be generated by eliminating the tax-benefit break entirely - and possibly help "bend the curve" (to borrow the wonky slogan du jour) of rising health-care costs. The theory is that high-end insurance that covers everything at little or no cost to consumers discourages those people from shopping around for less expensive care and encourages wasteful overuse of the health-care system...
...change the existing regime entirely (the first wanted a constitutional monarchy; the latter, a republic), the main aim of the nationalist movement surrounding Mossadegh was to fulfill the promises of the earlier struggles: real (not just formal) independence from colonial powers and democratic representation of the people. Its slogan was "The Shah should reign but not rule...
...population growth; by 1962 a massive famine had caused some 30 million deaths. In the aftermath, officials quietly resumed a propaganda campaign to limit population growth, only to be interrupted by the turmoil of the Cultural Revolution in 1966; it began it again in 1969. A push under the slogan "Late, Long and Few" was successful: China's population growth dropped by half from 1970 to 1976. But it soon leveled off, prompting officials to seek more drastic measures. In 1979 they introduced a policy requiring couples from China's ethnic Han majority to have only one child...
...What They're Quitting in Saudi Arabia: In the first antismoking drive of its kind, a Riyadh-based charity is giving prospective grooms who complete a seven-day smoking-cessation course the chance to win an all-expenses-paid wedding in an Aug. 6 drawing. The campaign's slogan? "Kicking the habit is on you, and marriage...