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Aside from the celebrity, the flashy design, and the media, Hall says that his “Who’s Got Juice” slogan aims to empower young people. The commercial’s script reads like a cross between laws of conservation of energy (“Juice cannot be created, destroyed, denied, or imitated”) and a halftime locker room pep talk (“You can’t see Juice, only those who’ve got Juice. Creative Juice, Athletic Juice, Competitive Juice, Intellectual Juice; whatever; they have Juice and you know...

Author: By Lisa M. Puskarcik, CRIMSON STAFF WRITER | Title: Alum Squeezes the Juice Into Battery Campaign | 9/26/2003 | See Source »

...made its first public appearance on campus earlier this week, when organizers hung posters across campus with the slogan “Queer and Peerless” to advertise the QRF’s introductory meeting Monday night...

Author: By Claire Provost, CONTRIBUTING WRITER | Title: Radical Group To Rival BGLTSA | 9/25/2003 | See Source »

...QRF’s poster slogan “Queer and Peerless” is a play on the BGLTSA slogan “We Support Our Queer Peers...

Author: By Claire Provost, CONTRIBUTING WRITER | Title: Radical Group To Rival BGLTSA | 9/25/2003 | See Source »

...organizers say that the BGLTSA’s slogan is too ambiguous and could be read as allowing for the continuation of heteronormativity—i.e. “we” could be read to mean heterosexual supporters and the slogan could imply that queers need the support of heterosexuals...

Author: By Claire Provost, CONTRIBUTING WRITER | Title: Radical Group To Rival BGLTSA | 9/25/2003 | See Source »

...BGLTSA leaders contend that the slogan was simply meant show solidarity in the face of recent conservative attacks on queer students at Harvard College...

Author: By Claire Provost, CONTRIBUTING WRITER | Title: Radical Group To Rival BGLTSA | 9/25/2003 | See Source »

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