Word: sloganized
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This ad lives up to its “curiously satisfying” slogan. For who anticipated that the “Asian Baptist Student Koinonia” would be so playfully PoMo? In the great Pop Art tradition, the ABSK has appropriated a classic image of American consumerism and turned it to its own purposes. The point of this endlessly reproduced parody is not, of course, to sell breath mints, but to advertise values antithetical to materialism itself...
...star on a solid yellow background cannot help but evoke memories of the dreaded armbands worn by Jews in Nazi-era Europe. Such associations must surely have been unintended by the “Harvard Students for Israel,” but the comp ad’s blazing slogan gives the thoughtful viewer pause. Did the Zionist organization mean to make light of the conflict in the Middle East, sporting with Israel’s fears in the proposition, “Israel: It’s safe to come”? Or is the ad intended to elicit...
...saturated, its sterling reputation for fast, friendly service and cleanliness is tarnished, and customers are putting a growing premium on freshness and taste, neither of which McDonald's is renowned for. It hasn't come up with a new blockbuster product since Chicken McNuggets in 1983, and its aging slogan, We Love to See You Smile, hasn't made many people happy on either side of the counter in quite a while...
...chief concern for organizers and authorities alike is drugs. The festival's slogan, printed on the T shirts worn by staff, reads "Music Is a Natural High." The organizers have warned bands not to bring illicit substances, threatening to search them thoroughly at the airport and subject them to random urinalysis. The bands' playlists also receive a cavity probe. In the early morning hours of the first day of the festival, each act is asked to send a representative for what is described as an "extremely important meeting." There, the organizers announce that six songs?including five by rap-metal...
...used to bombardment by splashy, sometimes cheeky advertisements, but tolerance has its limits. Citizens were outraged by the latest newspaper ad for Cadbury's chocolate, featuring a map of India with the state of Jammu and Kashmir?including disputed regions claimed by both India and Pakistan?stamped with the slogan "too good to share." Politicians condemned the campaign for trivializing a sensitive conflict that has cost thousands of lives and keeps the two nuclear-armed countries on the brink of war. "It just shows how multinationals will exploit anything for commercial purposes," complained Vinod Tawde, Bombay branch leader of India...