Word: sloganning
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Dates: during 1970-1979
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...Until his final travel and television blitz, the President bunkered in the White House, allowing only "photo opportunities" showing him signing bills or meeting diplomats-with reporters' questions not allowed. At his first televised press conference in eight months, the President turned almost every question into a political slogan; reporters felt used and asked needling questions...
...statements on tax reform and concludes: "I'd much rather have Jimmy look with lust upon my wife than upon my wallet." Cartoonist Pat Oliphant recently drew Carter hiding among peanut sacks in the attic while Rosalynn went after him with a shotgun. "Jimmy Carter's campaign slogan is 'The White House or Bust,' " says Bob Hope. "Trouble is, he's not sure which he wants...
...unslick touch: Ford never wears makeup. One 5-min. piece is a biography of the President, stressing his command positions, from Eagle Scout to football captain to House minority leader. A 60-sec. commercial, aired last week, describes the nation's recuperation from Watergate and offers a new slogan: "President Ford. He's making us proud again...
ROLL UP YOUR SLEEVE AMERICA, says the U.S. Public Health Service's bright new slogan. Yet as the nation's highly touted program against swine flu began last week, most Americans who wanted to take the slogan's advice stood only to get a cold shoulder. Despite the Ford Administration's original vow to vaccinate 200 million Americans against the dread virus-a form of which possibly caused some half-million deaths in the U.S. alone during the 1918-19 influenza pandemic-only a few health centers round the country were ready to give the shots...
Kohl, the governor of Rhineland-Palatinate, who campaigned on the slogan "Freedom Instead of Socialism," criticized the government's deficit budgets, welfare programs and detente policies with East Germany...