Word: slump
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...musical. But he resisted them all until 1998, when DreamWorks exec David Geffen talked him into giving it a try. "He was a pit bullterrier," says Brooks. "He was on my pants cuff, and I couldn't shake him." It helped that Brooks' movie career was in a slump (his last feature, 1995's Dracula: Dead and Loving It, had flopped) and that Geffen had--"unbeknownst to David Geffen, but knownst to me"--tapped into a longtime dream of Brooks': to write a Broadway score...
...that incomprehensible in the context of the unsettling end to the presidential election," declared a Californian. "The downturn can be seen as a crisis of confidence in the new Chief Executive." A Michigan reader went even further: "Our court-appointed President talked the country into an economic slump in order to gain momentum for his tax cut. But how much will lower taxes mean to unemployed or retired people who are counting on their stock dividends?" And a Floridian pulled out all the stops: "George W. Bush has mastered the art of frightening the nation and created an atmosphere...
...Spend it while you have it." In good times, companies rushed to build plants and invest in R. and D. Then when the economy cooled, they froze their budgets and tried to slog through. But the New Economy has rewritten the rules. Even in the midst of the current slump, companies are showing that carefully targeted spending on new technology--from business software to computer-storage hardware--can boost the bottom line, often within just a few quarters, by increasing efficiency and lowering costs. In today's economy, there's a new rallying cry: "Spend to save...
...technology companies, the giddy build-it-and-they-will-come days may be over. But even amid today's economic slump, smart managers know that it can be just as much of a mistake to spend too little as too much...
Finally, I don't know how many of you realize this, but writing humor columns pays surprisingly well. And it's really not that hard. If we all wrote just one humor column each week, I'm pretty sure we'd be out of this slump in no time. Except for Greenspan. He doesn't seem funny...