Word: smaller
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...customers can be nudged in new directions. Coudreaut's immediate boss, vice president of menu management Wade Thoma, had to push hard inside the Oak Brook headquarters to sell the idea that the Mac Wrap is, in Coudreaut's words, "how people are eating today - on the go, in smaller portion sizes." Smaller doesn't necessarily mean healthier, though. McDonald's is acutely aware of the criticisms about the food it has sold for the past half-century, but in the end, it also knows that very few McDonald's customers have read Fast Food Nation, a scathing indictment...
...Great Recession, the high cost and human toll of the lock-'em-up strategy has made it hard to sustain. California lawmakers decided last month to cut the number of state prisoners by 6,500 in the coming year. Other states are already at work, on a smaller scale. In 2008, the most recent year for which data are available, 20 states reduced their prisoner counts by a total of nearly 10,000 inmates. As a result, according to the Justice Department, the number of state and federal prisoners grew by less than 1% nationwide - the smallest increase in nearly...
Over the past two years, he has targeted India's smaller cities and towns, where the explosion of satellite television, with its constant diet of ads and Bollywood, has fueled the hairstyling market. "In Delhi, people will just come to my salon asking for a cut that suits them," he says. "In Aligarh, they'll come asking to look like [Bollywood superstar] Shah Rukh Khan." The approach chimes with the findings of The Dhoni Effect, a 2008 report from consultants Ernst & Young. Named after Indian cricket captain Mahendra Singh Dhoni, a small-town boy made great, the report found that...
...Kirkland overflow housing in DeWolfe in the past was the allocation of funds to the Houses, according to Stallings. Stallings said that a reduction in the number of residents could spell a similar reduction in funds—a problem that Kirkland already faces as one of the smaller Houses...
...recent report by the Congressional Oversight Panel chaired by Harvard Law School professor Elizabeth Warren predicts a wave of commercial real estate loan failures that could jeopardize the stability of many banks, particularly mid-size and smaller banks...