Word: smalls
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Dates: during 1950-1959
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...with phones, mountains of paper, and hubbubing actors and directors all day, rush off at 6 p.m. to prepare a dinner for 14. To complicate matters, she had to go through her paces at her sister's house because her own apartment has no dining room, only a small kitchenette...
...much does the new convenience cost the U.S. housewife? Couples and small families agree that the price is right, but large families often find prepared food portions too small, priced too high to buy in quantity. Gourmet foods are almost uniformly expensive. Yet a U.S. Department of Agriculture study showed that if a typical consumer bought $100 worth of regular foods, they would cost him only 61? less than if he had bought the serviced equivalent. The food industry points out that the extra costs of "conveniencing" foods can be considered the expense of maid service. Says Charlie Mortimer...
Unlike Campbell, General Foods has never had any strong consumer identification as a company, keeps its name in small print on packages. "We felt too much close association would be bad," says Mortimer. "A woman may use Swans Down cake mix but think Calumet baking powder is for the birds." On the other hand, the company yearns for the sort of public image built up by competitor General Mills, is now trying to create that image by publicizing the General Foods Kitchens...
Lovers in the Sunset. The prophet came to earth on June 3, 1881, in Liberty, Mo., the son of an ordained minister and professor of natural sciences at a small Baptist college, who died on a pilgrimage to the Holy Land when Hubert was 16. The boy managed to finish college, got a job as a mining engineer, finally bought a promising silver mine in Rawhide, Nev. When the vein ran out, he looked around for a job, after due consideration signed on as manager of a rundown cemetery near Los Angeles. One day in 1917, as Eaton surveyed...
...workable disarmament can be reached, Humphrey declared, unless Communist China participates in the disarmament conferences. Romulo further maintained that any plan for disarmament would best be carried out by having the small nations act as mediators between the larger ones...