Word: smalltown
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...openly nostalgic quest for a lost sense of German national identity within the economically less advanced East. "People in the East kept what West Germans surrendered," Gaus says. "The power to persevere grew over there, while it evaporated quickly here." Confronted with the relative backwardness of smalltown East German life, Gaus muses, "How much more German...
...same title on the Bob Newhart Show. They wanted to mold a sitcom around Dabney Coleman, who had played lecherous male chauvinists in the films Nine to Five and Tootsie. ("We loved to watch Dabney slither," says Tarses.) Along with NBC Entertainment President Brandon Tartikoff, they devised a smalltown TV personality who would sell his first-born to make it to the big time. Tartikoff calls the character "a total sleaze-bag," comparing him to Archie Bunker but without Archie's tinge of lovableness. Says Producer Dennis Klein: "The only thing civilized about Bill is that he has learned...
Oral Roberts, a smalltown, small-time Pentecostal Holiness preacher, swept out of the Oklahoma prairie in 1947, drawing legions of both disciples and scoffers. He is now an "ordained elder" in the United Methodist Church, presiding over Tulsa's 4,200-student Oral Roberts University and hosting a weekly TV show seen on 241 stations in the U.S. and abroad, and on a religious cable network. Total weekly audience in the U.S.: 3 million. Roberts occasionally appears on a prime time program as well. He is also trying to complete the $250 million City of Faith medical center. Last...
...heart attack patients have been shown to live longer when given a pet. Herpes sufferers seem to be helped just by participating in a self-help group. Says U.C.S.F. Psychiatrist Horowitz: "These self-help groups, for everything from single parents to rape victims, are very useful. They replace the smalltown systems that we've lost...
Walton's formula for retailing success resembles Penney's: grow in smalltown America and offer quality merchandise at a good price. Wal-Mart undersells competition at almost every turn, and most stores are in towns of 5,000 to 25,000. Says Walton: "There's a lot more business in those communities than people thought...