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...demographics, however, offers clues into purchasing behavior. Yoga practitioners no longer fit the stereotype of weird women chanting the Hare Krishna mantra. They're young: 40.6% of those who do yoga are between 18 and 34, according to a 2008 Harris Interactive poll commissioned by Yoga Journal. They're smart: 71.4% are college graduates, and 27% have postgraduate degrees. And they're affluent: 44% of yogis have household incomes of $75,000 or more (that figure, of course, might be trickling down during the recession). In other words, yogis are yuppies. And if there's one thing yuppies...

Author: /time Magazine | Title: No Stress: Pricey Yoga Mats Sell Briskly in Recession | 5/27/2009 | See Source »

...just very smart, she's very likable ... She's very down-to-earth." - Cesar Perales, president of the Puerto Rican Legal Defense and Education Fund. (New York Daily News...

Author: /time Magazine | Title: Sonia Sotomayor: Obama's Supreme Court Nominee | 5/27/2009 | See Source »

...Developers may not want to miss the opportunity to offer products to such a huge customer base. Software made for the iPhone will often not have to be re-engineered from the ground up to work on Nokia phones. There are financial advantages to having access to two smart-phone platforms. (See pictures of the iPhone...

Author: /time Magazine | Title: Nokia's Application Store Faces Apple Dominance | 5/26/2009 | See Source »

...losers in the race to offer thousands of useful smart-phone applications may be Motorola (MOT) and Samsung which still do not have major initiatives to bring in software developers and the customers that often come as a by-product when attractive products are available for handsets...

Author: /time Magazine | Title: Nokia's Application Store Faces Apple Dominance | 5/26/2009 | See Source »

...Obama has chosen a mainstream progressive, rather than a wild-eyed liberal. And he has chosen a rags-to-riches Hispanic woman. Her life story is inspirational - a political consultant's dream. Since she is certain to be confirmed, there are plenty of smart conservatives who will, by midday Tuesday, have done the political cost-benefit analysis: at a time when Republicans are trying to demonstrate that their party can reach beyond rich white men, what mileage is there in doing anything but celebrating such a historic choice...

Author: /time Magazine | Title: Smooth Sailing: Sotomayor Headed to Easy Confirmation | 5/26/2009 | See Source »

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