Word: smartness
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That's the kind of counter-conventional wisdom and smart strategy that Hoffman is known for. He was one of those guys who obsessively played military board games as a youth. (He once told me he never lost.) Over a year ago, Hoffman starting looking for funding to ensure that LinkedIn would be able to thrive during what he then described as the coming nuclear winter. (He figured a reserve of cash would help LinkedIn buy up companies during the downturn.) All in all, the company has raised $100 million, boasts a $1 billion valuation, and last week signed...
...Sometimes it takes a smart softie to make a hardcore phenomenon...
...something that we can say, ‘We’ve got all the information, here’s the plan, let’s go forward,’” Vautin said. “This has to be continually adapted to be smart...
...Another link with the past is Wayne Golding, who bluffed his way into the art room in 1984 and rose to become the company's chief copywriter. Convinced Mambo was dying under Gazal, he left the fold for 14 months but is now back, a wise head in a smart young team. "To many at Gazal, Mambo could have been a breakfast cereal or a box of dog biscuits," says Golding. "There was a failure to appreciate that we were at the élite end of the hard-core surf market." The brand hadn't moved with the times, persisting...
...smart strategy for building a solid majority: there are now 47 Blue Dogs in her caucus--about 20% of House Democrats. But Pelosi will have to decide whether to try to use her leash. At some point, those Blue Dogs are going to bark...