Word: smearers
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...Doyle Dane Bernbach, which carries the over $6,000,000 Avis account. Now, D.D.B. has counted 47 bugs that plague car renters and pledged to do battle against them throughout 1968. The latest effort features such creatures as the flat-spare bug, the wobbly-mirror bug and the mirror-smearer bug-which "multiply like mad if left alone." In a really competitive business, explains Avis President Winston Morrow, service is the ultimate weapon...
...located close by. Its walls attest to Walter's role in HUAC and his immense power. Pictures of Roosevelt, Truman, and Kennedy hang behind his desk. A wall-full of framed cartoons--many of them critical--comment on the HUAC. They picture Walter as nearly everything from Smearer of Innocents to gallant knight...
Despite its tremendous public relations campaign to convince voters it is not dominated by Harvard, the CCA's tone and general attitude unmistakably corresponds with the University's. It disdains the demagogue, the smearer, the emotionally tinged campaign. Physically, the CCA accomplishes its goal through a proportional representation system of voting, where voters select their candidates in order of preference. Through the complicated counting process the CCA finds its elan vital--representation on the nine-man City Council and the six-man School Committee...
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