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...SMELL THE FUTURE A company called DigiScents is developing an olfactory peripheral for home computers called the iSmell. It's like an audio speaker, but instead of sounds it makes smells. Sound crazy? Not everybody thinks so. Retail giant Procter & Gamble has signed on as a partner, and DigiScents is currently creating smells to accompany the best-selling computer game Tomb Raider. Get ready to experience Lara Croft in two separate scents: "regular" and "sweaty." Can't wait...

Author: /time Magazine | Title: In Brief: May 29, 2000 | 5/29/2000 | See Source »

During the overlap of infotech and biotech, we will be digitizing many biological processes. Up until now, four kinds of information dominate: numbers, words, sounds and images. But information comes in many other forms, such as smell, taste, touch, imagination and intuition. The problem is that our technologies for smell, taste and other new information forms aren't yet developed enough to make them commercially viable. By the 2020s, they will...

Author: /time Magazine | Title: What Will Replace The Tech Economy? | 5/22/2000 | See Source »

...Smell, for example, perhaps the most primal of senses, is being digitized the way sight and sound have been. The basics of what makes a smell can be captured molecularly and expressed digitally on a chip at a reasonable price. Companies like DigiScents of Oakland, Calif., and Ambryx of La Jolla, Calif., have already developed digital odors. Cyrano Sciences of Pasadena, Calif., is developing medical-diagnostics technology that can "smell" diseases...

Author: /time Magazine | Title: What Will Replace The Tech Economy? | 5/22/2000 | See Source »

...Vermont, I've hung my professional shingle in Palo Alto since 1981. All hell is breaking loose "out there/here." These folks may sound weird, but they may also be redefining the world. And speaking as a 57-year-old, "they" don't look or eat or taste or smell--or work--much like Frank Peters or George Babbitt or Dilbert...

Author: /time Magazine | Title: What Will We Do For Work | 5/22/2000 | See Source »

...Leonardo DiCaprio to write about global warming. DiCaprio has adopted a facade of "caring" about the environment, but ethically he had no problem starring in a movie like The Beach, for which the production team altered the beach in one of Thailand's most cherished natural parks. Do I smell free publicity here or what? HAYDEN DE GRAAF Phuket, Thailand...

Author: /time Magazine | Title: Letters: May 15, 2000 | 5/15/2000 | See Source »

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