Word: smithsonian
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...more unnecessary acres of red carpeting to the city but also presenting thousands of nights of first-class opera, theater and ballet. The National Symphony is now led by Mstislav Rostropovich and is magnificent. There are other great institutions: the Folger Shakespeare Library, the Library of Congress, the Smithsonian museums, the National Theater, the Hirshhorn Museum and Sculpture Garden - all intelligently run, all national showpieces. Nor is the feeling of these places monumental and distant. One of the white blades of the National Gallery's East Building is tinged brown about three feet up from the grass, where kids...
...fellow; he insisted on taking a turn at teaching a class, even though the terms of his contract did not require it. At the Stanford University School of Medicine he delved into the origins of life. Then he went off to teach and do research at Harvard and the Smithsonian Astrophysical Observatory in Cambridge, Mass...
...regularly sent through the mails, 10,000 or so now get some nonprofit subsidies. They range from shoestring religious and labor newsletters to the prosperous National Geographic (circ. 10.4 million), from the National Geographic Society. Indeed, some of the nation's best-known publications are not for profit: Smithsonian (circ. 1.8 million), from the Smithsonian Institution; Natural History (circ. 478,000), from New York City's American Museum of Natural History; Mother Jones (circ. 222,000), from the Foundation for National Progress; Science (circ. 151,000) and Science 80 (estimated circ. 400,000), both from the American Association...
...before his main competitor, Harper's, went nonprofit. "How does the Government expect privately held magazines to survive?" asks Zuckerman. Geo, an expensively produced monthly introduced in the U.S. last year by West Germany's Gruner & Jahr, goes up against the nonprofit National Geographic, Natural History and Smithsonian. It is not easy. As a for-profit enterprise, Geo finds it must charge subscribers $3 a copy, vs. National Geographic's per-issue price of 790. Says Geo Editor in Chief Harold Kaplan of his nonprofit competitors: "They cover the same ground we do, sell a slew...
...Fourth of July speech today is seldom the shapely purple cloud of bombast that it once was. That style is nearly extinct. The old eagle-screaming rhapsody, the Everlasting Yea, survives mostly in wistful, or merely empty, references to Jefferson, in Smithsonian pageants or in the elegiac drone of a speaker recalling something that happened a long, long time ago, almost in another country...