Word: smotheration
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...bringing out books they know they cannot sell profitably, publishers have likened their dilemma to that of a man shoveling on a dying fire coal that he knows contains a lot of slate. If he stops shoveling, the fire will go out; if he keeps on, the slate may smother it. Only one book in ten sells 20,000 copies, only six novels in ten sell 2,500 copies, and publishers lose money on novels that sell less than 2,500. Consequently when publishers' lists are growing longer, sure-selling writers have almost as many opportunities to change publishers...
...first play. When the ball was snapped back, he rose up and caught a long pass that was tossed to him, a perfectly executed sleeper pass. But the Harvard Freshman seconds were still in there fighting. They caught up with the catcher of the pass and were about to smother him on their own 30-yard line, but again they were fooled...
Vint Freedley in the Yardling net was easily the most outstanding player on the ice. Throughout the game he made seemingly impossible stops and was unbeatable until well into the third period. At least ten times he came out of the net to smother the shots of Elis who had only him loft to beat. Freedley has had a brilliant record all season and rates a good chance of being Varsity net minder next...
With only one goal made for each team, the second period was rather dull. Tiger net-minder Baker came out several times to smother potential scoring setups, and it was not until the half way mark that the Crimson scored again with the Ford to Harding combination once more in the saddle...
...matinee idol (Sebastian Shaw), his actress wife (Gertrude Lawrence) and a spinster secretary (Miriam Hopkins). When the secretary breaks off her affair with him because his wife is about to have a child, he resolves on that stage-worn device-actually killing his wife when as Othello he is smother ing her as Desdemona. This time, how ever, Desdemona lives to reconquer her Othello...