Word: smuts
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Dates: during 1950-1959
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...point of fact, Arthur Summerfield's antismut cause is a good one; the mailing of pornography, especially to school-age youngsters, has become a serious problem. But by seeing smut where none existed, Summerfield had once more become an unwitting promotion man for professional publicists. Sighed a Summerfield aide: "We are just the fall guys in a publicity campaign...
...theory that sex builds circulation, the Chronicle, under Publisher Charles Thieriot and Executive Editor Scott Newhall, has moved toward the top spot among San Francisco newspapers with an unequaled array of columnists specializing in sophisticated spice (TIME, April 13). But the danger of sex becoming mere smut is sharply illustrated in the case of Count Marco, newest member of the Chronicle's stable of columnists...
Easy Living unfortunately never gets beyond the dirty joke stage. Steiner departs for America just as smut-ridden as when he left. The woman he almost came to love is, when the story ends, back in Paris where we first found her, still unloved. Only the location of the beds and the position of the players thereon have changed...
...couch jargon or four-letter words, Lolita is the more shocking because it is both intensely lyrical and wildly funny. It is (in many of its pages) a Medusa's head with trick paper snakes, and its punning comedy as well as its dark poetics will disappoint the smut hounds-a solemn breed...
...Publisher Robert Harrison's hassle with California's attorney general last fall, his sister magazines Whisper and Confidential were fined $10,000 for conspiring to publish obscenity, and he agreed to tidy up his flamboyant formula of smut-and-smear. Off the boudoir-bordello beat, Harrison started in February to put out a chastened Confidential, which explored such safe subjects as the Negro vote and electrocardiographs...