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Country like this could bring out anything in a man--ecstasy, murder, grace. I grow aware of this as I follow Yvon Chouinard along the rocks down an offshoot of the Snake River, in Wyoming's Jackson Hole, in the Grand Tetons. Chouinard, 60, the president and founder of Patagonia, the outdoor-clothing and -gear company based in Ventura, Calif., that seems more interested in protecting the environment than its profits, is about to teach me fly-fishing. Ahead of us, the quicksilver water burbles and shushes. Across the river, the cold mountains, patched with snowfields and dark bruises, poke...

Author: /time Magazine | Title: YVON CHOUINARD: Reaching the Top by Doing the Right Thing | 10/18/1999 | See Source »

These days he is leading a fight to dismantle some of the nation's hydroelectric dams, once essential for people, now destructive of spawning salmon. Chouinard was instrumental in the taking down of the Edwards Dam on the Kennebec River in Maine. Today, at the other end of the Snake, in the State of Washington, the government, egged on by Chouinard, is looking for ways to put such dams as the Little Goose out of service...

Author: /time Magazine | Title: YVON CHOUINARD: Reaching the Top by Doing the Right Thing | 10/18/1999 | See Source »

...alone standing on a flat gray rock in the Snake River, roll casting, as if I had walked there by myself. Out goes the line, like a river winding on a river. The fly whips and curls. I strip the line. I am beginning to see what he means by process. It is far more satisfying to cast for a fish than to have one on your hook. The consequence completes the process, so it is necessary to the process. But it also carries a kind of disappointment in completion...

Author: /time Magazine | Title: YVON CHOUINARD: Reaching the Top by Doing the Right Thing | 10/18/1999 | See Source »

...unclear whether Buchanan could even get the Reform nomination. Bush allies argue privately to Buchanan that the party is a snake pit of jealousies between Ventura and Perot that would sink his candidacy, and they have warned that if he leaves the G.O.P., he can never come back. According to a Bush ally, "We told Pat, 'Lose the [Reform] nomination, and you're a man without a country.'" The Bush camp has also argued that Ventura will use his power as Reform's ranking officeholder to thwart Buchanan's bid. Last week, they got help with this idea when Ventura...

Author: /time Magazine | Title: Will Pat Buchanan Stay Put? | 9/20/1999 | See Source »

Experts who follow this emerging business-to-business electronic-commerce market call it frictionless, because no faxes, phone calls or paper trails snake back and forth to clog the communications channel between buyer and seller. That is just one aspect of these new wholesale channels that has analysts salivating. B2B companies "are going to reshape the entire economy," says Charles Finnie of Volpe Brown Whelan & Co., an investment-banking firm based in San Francisco. "It's not unlikely that Mr. Greenspan will be sitting in front of Congress in the next couple of years saying one of the main reasons...

Author: /time Magazine | Title: The E-Trade Stampede | 9/6/1999 | See Source »

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