Word: sneakin
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Dates: during 1960-1969
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...Sneakin commercials are nothing new to the movies, but the studios have become increasingly brazen about hustling advertising. Paramount now has a full $5,000,000 in advertisers' money tied up in promotion of its pictures, and Columbia was happy to cast Danny Kaye as The Man from the Diners' Club, a movie that makes the point that love cannot help but come to the man who carries a credit card...