Word: snippet
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...best way to get a ring tone that nobody else has is to create your own. Xingtone.com has a Windows application you can download onto your computer and use to create a 30-second snippet of any MP3, WAV or MIDI file. It works on most AT&T, Cingular, Sprint and T-Mobile phones, and it's free until Jan. 1, when the company will start charging $15. MotoMixer, available on some Motorola phones, lets you create your own mix of one of several songs by adjusting the drums, brass and other instruments directly on the phone. It costs...
...pages of Geoff Dyer's Yoga for People Who Can't be Bothered to Do It, the warning signs that I am entering an author's exercise in angst-ridden navel gazing are all there. A quote by Nietzsche on the fly page. A preface that starts with a snippet from Auden and ends with a disclaimer: "Everything in this book really happened, but some of the things that happened only happened in my head; by the same token all the things that didn't happen didn't happen there too." I should have put the book down then...
...reach customers in the coveted 18-to-34 age group. When Comedy Central was launching its show Crank Yankers last June, it hired Zoom to place ads in 500 bar rest rooms in four cities. Triggered by infrared motion detectors, the 16-in. by 20-in. posters played a snippet of audio from the show when customers approached. It probably goes without saying that these ads were placed not in women's rooms at the Four Seasons but at bars frequented by the young men the network wanted to attract. "We had a captive audience for a minute...
...recent strategy, shown effective for the first time at NIAID, may be able to thwart this evasive action. Known as "prime-boost," it gives the immune system a whiff of the virus' scent before hitting it with the actual vaccine. In Nabel's lab, that whiff consists of a snippet of DNA from HIV's outer coating--not enough to trigger a full immune response but, as his work was the first to show in animals, enough to put the system on alert. In the past this strategy hasn't worked in humans because our immune system, unlike those...
...finally reached the Brooklyn Bridge—and blessed daylight. By the time we reached the Bridge, we had heard so many rumors from others walking, that I genuinely believed the entire East Coast of the United States had been attacked. According to those around me (and the occasional snippet from the radio), not only had the World Trade Center and the Pentagon been attacked, so had Camp David in Maryland, Pittsburgh and somewhere in Florida. Additionally, we heard that a car bomb had exploded outside the State Department in Washington. Obviously, we had no access to real-time information...