Word: snowboarders
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Dates: during 2010-2019
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Besides the techno music thumping throughout the Olympic snowboard-cross venue and the mindless banter of the public-address announcers ("Why do the Swiss fans have bigger cowbells?" "Because there are bigger cows in Switzerland"), the other sound one kept hearing on Tuesday afternoon was a collective, anguished "Ooooohhhhh...
...Granted, in snowboard cross, the Olympic sport in which athletes race four at a time down a mountain on a narrow, twisting track that's filled with perilous jumps, crashes are part of the game. But on Tuesday, things were getting ridiculous. Riders weren't just wiping out during their races (incidental contact with other athletes is bound to cause some spills); they were falling even during their qualifying runs, in which boarders speed to the finish line alone to determine their seeding for the actual contest. (Watch a video about training for snowboard cross...
...numbers equivalent to Olympic women's bobsled stats - and by the time the 2014 Olympics roll around, several more world championships will have taken place. But a Vancouver shutout has severely hindered the sport's ability to grow. Following the IOC's announcement, a recession-weary U.S. Ski and Snowboard Association dropped the U.S. women's ski-jump team, saying it could not afford to fund a non-Olympic event in this economy. Athletes have found their sponsorship opportunities limited, and Van worries that the sport's low profile will lessen its potential appeal for the next generation of jumpers...
...something called ski cross - a freestyle discipline in which multiple skiers race over bumps and jumps, like a snowy version of motocross - even though at the time of its application, the sport reportedly had fewer participants than women's ski jumping. (See TIME's video "How They Train: Snowboard Cross...