Word: soaped
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Dates: during 1980-1989
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...vignettes which take place over a span of 30 years, but these scenes are only loosely strung together. They argue here, they argue there, time passes and no conclusions are reached. Mommie Dearest, while attempting to pass itself off as a serious documentary, is little more than a limp soap opera...
...soap; there must be a reason...
...Useless to resist. It is everywhere. On T shirts, umbrellas, potholders, even nightgowns, Puzzles, Piggy banks. At Harvard, where they had a General Hospital weekend. It is a campus craze, a teen-age fad, a licensing bonanza and the top-rated soap on the tube, leaving All My Children and One Life to Live in the dust. Some 12 million people watch it every afternoon (3 to 4 p.m. E.S.T.). Have laid in provisions, disconnected phone. Must watch General Hospital...
Approach first day's viewing with trepidation. Last soap opera seen was Senator Harrison Williams claiming innocence during breaks in the Abscam hearings. First scenes not reassuring: a short man in a blue blazer, with eyes that glint like brass buttons, is carrying through hideous plot. Details as thin as his hair, which is combed forward in little bangs. A sure sign of flabby moral fiber and questionable sexual orientation. Only precedent, either thespian or tonsorial, is Frank Thring as Pontius Pilate in Ben-Hur. What he did to Charlton Heston the fellow in the blue blazer is doing...
...soap companies, though, believe that liquid soap will completely replace the bar. The reason: liquid soap is inconvenient to use in a shower or bath. Said a top soap executive: "We don't think it will go much further. Its use is too limited." Armour-Dial, though, is advertising its bar-shaped squeeze bottle of liquid soap as equally suitable for both shower and sink...