Word: soaped
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Television viewers were served news of Coke's announcement morning, noon and night. ABC interrupted its soap opera General Hospital on Wednesday afternoon to break the news. In the kind of saturation coverage normally reserved for disasters or diplomatic crises, the decision to bring back old Coke was prominently reported on every evening network news broadcast. ABC featured the switch on its Night Line and 20/20 shows...
...Moist Moon (www.moistmoon.jp), launched by the 368-year-old Gekkeikan Sake Co. last October, is one example. The product range includes body soap, shampoo, facial creams and serums?all made with a combination of rice, rice bran, sake and the lees left over from brewing. "The company knew that in order to survive we needed to do something more than produce and sell sake," says Sharon Teach, manager of Gekkeikan's planning department...
...lines featuring their rice wines. With high levels of naturally created amino acids, these New Age elixirs are aimed at moisturizing and protecting the skin without irritation. Moist Moon (www.moistmoon.jp), launched by the 368-year-old Gekkeikan Sake Co. last October, is one example. The product range includes body soap, shampoo, facial creams and serums - all made with a combination of rice, rice bran, sake and the lees left over from brewing. "The company knew that in order to survive we needed to do something more than produce and sell sake," says Sharon Teach, manager of Gekkeikan's planning department...
...hard to get much lower-tech than the laboratory of psychologist Sam Putnam at Bowdoin College in Brunswick, Maine. The equipment here is strictly five-and-dime--soap bubbles, Halloween masks, noisemakers--but the work Putnam is doing is something else entirely. On any given day, the lab bustles with toddlers who come to play with his toys and be observed while they do so. Some of the children rush at the bubbles, delight at the noise toys, squeal with pleasure when a staff member dons a mask. Others stand back, content to observe. Others...
...that's so, should parents of shy children nudge them to be less withdrawn? Some studies suggest that there are real, even lifesaving reasons to try. Bowdoin's Putnam has found that the children in his soap-bubble studies who resist novel situations tend to internalize feelings, which suggests that they are more prone to develop depression and anxiety later in life. Shy children are also at greater risk for developing full-blown social phobia, a serious disorder that afflicted half of Schwartz and Kagan's shy subjects. In addition, a 2003 study of HIV-positive men at UCLA showed...