Word: soapers
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Career. In this soaper about show business, Sad Young Hero Anthony Franciosa performs ably, but the viewer may puzzle over why the theater so often presents itself as one of the bleeding arts...
...Walt Disney, it is still the healthiest baby in the TV nursery. Brigid Bazlen claims no professional antecedents at all. Daughter of Chicago Fashion Commentator Maggie Daly Bazlen (Brigid's father is dead), she began at the age of ten with a part in an ABC network soaper called Hawkins Falls, lasted 2½ years before she was tapped for Puppeteer Nellé's show. A miracle of poise on camera, the Blue Fairy is still a refreshingly down-to-earth teen-ager offstage. Celebrating the Peabody with her mother at Chicago's glossy Pump Room, Brigid...
...years, The Light of the World, a daytime soaper based on the Bible, did a decorous one-a-day, Monday through Friday, for General Mills. Last March, with flour short, General Mills turned off The Light. Result: all over the U.S. church groups, which had used the show in Bible study, squawked loud & long. This week, with flour again in stock, General Mills once more beamed The Light to devoted listeners...
...rose boyish, jut-jawed James S. Adams, OPM's automotive production head, at home executive vice president of Colgate-Palmolive-Peet, but no soft-soaper. "No," said he slowly, "you cannot get priority ratings for materials going into passenger cars." The quotas, he continued, were only a maximum. Let the industry make that many cars if it could...
...Joan Crawford, Norma Shearer, Ruth Chatterton. It is now clear that, in a sense, she has no rivals. The fact that she has made comparatively few pictures for the last two years has helped her to retain an independent popularity, to thrive on the flattery of imitation. Once a soaper of chins in a Stockholm barbershop, she has already selected the island near Stockholm where she will live when retired from cinemacting. Her contract expires next year and Cinemactress Garbo, whose reluctance to become a member of Hollywood "society" baffles Hollywood, has not yet revealed her plans...