Word: soaping
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Dates: during 1920-1929
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Other speakers pointed out that corporations should contribute to solve the social problems which they create in local communities. Said Colonel William Cooper Procter, President of Procter & Gamble, Ivory Soap makers, chairman of the conference: "Corporate gifts to community chests should be . . . among the legitimate expenditures of the corporation...
...Continued from p. 2) William Cooper Procter, soap maker, who, like his grandfather and father before him, was made a life member of the Cincinnati Grand Chamber of Commerce. TIME likened this event to a "sort of civic knighthood" and concluded: "Knighthood in 1928 concerned science and philanthropy* more; soap, less." Quite the opposite of disparagement was intended...
Advertisement for Listerine shaving soap: bearded bust, staring with curiosity and disapproval upward, into an imaginary mirror...
...Grace Mailhouse Burnham, attractive at 37, considered herself capable of being a better-than-average mother. Her husband, a retired distiller associated with the soap firm of B. T. Babbitt in Manhattan, died four years ago leaving her childless. Quietly she selected "a young man of good family and good character with the proper eugenic background'' to be the father of her child. "There was nothing which approached promiscuity" in their relationship, she said. The young man, after performing his function as eugenic husband, quietly stepped out of her life. A fortnight ago at the Lying-in Hospital...
Thus each generation of Ivory Soap Procters has been ''knighted" by the Chamber. Candlemaker William Procter was so honored in 1880 because he (with Soapmaker James Gamble) had founded a thriving soap industry at Cincinnati in 1837, also because he had battled for full weight in each package of merchandise. In 1899, his son William A. Procter received his life membership because he was first president of the incorporated Procter & Gamble Co. Knighthood of a Procter in 1928 concerned science and philanthropy more, soap less...