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Word: soaping (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...message is as simple as Ivory Soap's classic "It floats." In this case, it glows. Timex introduced a dial that lights up in a commercial so droll that some Saturday Night Live viewers took it for an SNL send-up. Sinatra croons "Strangers in the night . . ." as a smitten firefly hovers over the sparkling watch. Smack! A huge hand suddenly swats at the radiant suitor but misses him, hitting the watch. The disconsolate firefly takes off. The object of his affections "takes a licking and keeps on ticking...

Author: /time Magazine | Title: Advertising: The Best of 1992 | 1/4/1993 | See Source »

...MIGHT NOT HAVE LURED MANY VIEWERS FROM All My Children. But when it came to furtive subplots, greed, jealousy and spine-chilling intimations of impending disaster, Bill Clinton's televised 19-hour economic talkathon was right up there with daytime's most overwrought soap fare...

Author: /time Magazine | Title: Professor Bill's Class: Political Economy 101 | 12/28/1992 | See Source »

...clear about this: if you can see through it, it's got to be good. Take underarm deodorants. There's Ban Clear and Mennen Lady Speed Stick Crystal Clean. No more of that opaque green stuff. Dishpan hands these days go for Procter & Gamble's lucid Liquid Ivory -- clear soap in a clear bottle -- over white Ivory detergent. Booze? Vodka is in, or maybe a glass of light white wine, or a beer in a clear glass bottle...

Author: /time Magazine | Title: The Clear Alternative | 12/28/1992 | See Source »

Future plans for HRTO include a newscast, a sports program, a soap opera and an interview program...

Author: By Judith E. Dutton, CONTRIBUTING REPORTERS | Title: Harvard Undergrads Debut T.V. News Show | 12/11/1992 | See Source »

Children of Paradise: Shooting the Dream is an intricately layered celebration of the street shows Carne admired, a re-enactment of much of his movie, a backstage soap opera about his colleagues, a moral assessment of the choices they faced and a paean to their enduring impact. It starts by hemming spectators into the lobby of the Theatre de la Jeune Lune's gorgeous new $3 million home, where they are jostled by pickpockets and a woman on stilts during a raucous raree, full of the horseplay and menace of Carne's "street of many murders." Once the action moves...

Author: /time Magazine | Title: Vive Le Moviemaking! | 12/7/1992 | See Source »

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