Word: soaps
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Dates: during 1940-1949
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Scheherazade & Soap. At 1:15 p.m., all three stations covered President Truman's State of the Union message (see NATIONAL AFFAIRS). NBC imaginatively introduced its program with selections from Rimsky-Korsakov's Scheherazade Suite...
After a few announcements of coming attractions, NBC and Du Mont signed off for a while. CBS switched to a Jackson Heights supermarket for a customer-participation show called Missus Goes A-Shopping. While the camera lingered over signs advertising Bab-O, Sweetheart Soap and Mueller's Macaroni, a bubbling master of ceremonies asked some small children to imitate animals...
Great Mystic Purpose. Many readers are likely to resent Author St. John's fervent acceptance of New Yugoslavia. They will also resent his stunning platitudes (e.g., "In European countries where there is wild inflation the value of the native currency is constantly dropping") and his soap-opera similes ("When the sun came up, the Vardar Valley looked like a young woman in a transparent white negligee standing in the morning light rubbing the sleep out of her eyes"). But criticism should not perturb bearded Bob St. John, whose faith in Tito is matched by faith in his own powers...
Susie Kirk, 58-year-old soap heiress (Kirkman's Soap Flakes), faced the new year with at least one worry off her mind. A Chicago court saw her point when she pointed out that money isn't what it used to be and it costs more now to make ends meet. She thus won a boost in her annual trust allowance-from a grinding $30,866 to a humane...
Daisy Kenyan (20th Century-Fox) will probably strike soap-opera fans as a pretty intriguing and knotty Problem Drama. Will Daisy (Joan Crawford), a well-heeled but struggling commercial artist, pry dashing Dana Andrews loose from his rich, neurotic wife (Ruth Warrick)? Or do Dana's little daughters mean too much to him? Or will Joan marry Henry Fonda, a widower and ex-soldier so little in touch with this world that he even forgets to keep a date with...