Word: soaps
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Dates: during 1940-1949
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...reported by the trade paper Radio Daily. The journalists voted Information Please their favorite commercial and quiz show; Bob Hope, favorite entertainer (and comedian); Bing Crosby and Dinah Shore, favorite popular songsters; Lowell Thomas, favorite commentator; New York Philharmonic-Symphony, favorite symphony orchestra; One Man's Family, favorite soap opera...
...page boys were the most impressed participants in the entire assembly. Faces aglow with soap and solemnity, they had brought up two rich brown, mahogany boxes containing the ballots. A bipartisan committee from both houses tallied the vote...
...Announcer Bill Goodwin, the $1,000 a week he got for plugging Swan soap was no soporific: he still wanted to be a comedian. His whole point in plugging soap on the Burns & Allen show-with an agreement that he be given plenty of publicity and good lines to speak-was to attract attention to himself. But the stars of the Burns & Allen show are Burns & Allen. Advertisements that printed ambitious Bill Goodwin's name in type as big as the stars' rocked George Burns back on his heels. Presently Goodwin's publicity and his lines began...
...power to ban the hair-raisers outright, but a word to the wise should do as well. A word to the wise, from CBC, has already eliminated all pregnancy episodes from Canadian soap operas. "We expect no difficulty," says Dr. Frigon, who is now busy dropping hints about horror to Canadian stations...
October. In Cincinnati, the Procter & Gamble research department furrowed its collective brow over a freak bar of Ivory Soap that would not float...