Word: soaps
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Dates: during 1950-1959
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...Seventh Sin (M-G-M). Somerset Maugham's exotically scented brand of soft soap has kept the mass readership in a happy lather for the last half-century. But yesterday's suds, as that shrewd old party could have told the makers of this movie, just won't wash. The Painted Veil (1924), dragged out of Hollywood's bottom drawer, has faded so badly it is hard to recall that on Greta Garbo it looked good...
...price of clothing went down a bit, but just about everything else, from food to laundry soap, went up. And so that restless thermometer of inflation, the Bureau of Labor Statistics' retail price index, crept higher again in April. It was the eighth monthly rise in a row, bringing the index to a record high of 119.3 (the 1947-49 average = 100). The new mark was .4 above the March figure and a notable 4.7 above early 1956, when the index, after three steady years, started edging upward. Forecast for May: higher...
...show, throw out unruly customers ("A pioneer be, but leave no marks") and assume a host of other duties, i.e., "Frinstance, the Ladies' gets stopped up, don't be afraid to roll up your sleeves and put your 'ands into 'em. A little bit soap, a little bit water, everything's gone and forgotten. For dead babies, inform the police." The plot, such as it is, concerns two wars. One is fought between Sam Yudenow and a neighborhood storekeeper named Godbolt from whom he rents his movie theater (formerly a church); Sam hates Godbolt...
...worry about their surpluses, while hundreds of new industrial discoveries have pushed the farmer out of much of his market. Synthetics, for example, have taken over 45% of the market for natural fibers, 62% of the market for leather shoe soles, and two-thirds of the market for household soap. Last week, prompted by the recent report of the President's Commission on Increased Industrial Use of Agricultural Products. Congress was considering a handful of bills to authorize a concentrated attack on the problem. Main point of the report: while industry is spending some $3 billion a year...
...anything bothers the liquor industry more than teetotalers, it is the legal taboos that restrict its advertising copy. While many an industry from cereals to soap touts its product as a boon to health or happiness, distillers are barred by Internal Revenue's Alcohol and Tobacco Tax Division from using "any advertisement which creates the impression that distilled spirits will contribute to the mental or physical well-being of the consumer, or may be consumed, even in moderate quantities, without any detrimental effect." Last week there were signs that the industry is getting around the law with ads discreetly...