Word: soaringly
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Dates: during 1960-1969
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Missiles and satellite-launching rockets are plenty complicated in themselves, but the pads from which they take off are even more complex. They are tangles of cranes, wires, dugouts and flame-deflectors, and as they increase in size they soar in cost. Besides being expensive, the launching pads are vulnerable; if a present-day rocket explodes on its pad, it may do millions of dollars of damage. The pad for the upcoming Saturn rocket, for example, will cost something like $30 million, and if a Saturn explodes on takeoff, it will destroy most of this investment and spread devastation...
...quarters of the Arab world when Turkey's Premier Adrian Menderes and the Soviet Union's Nikita Khrushchev last week accepted reciprocal invitations for official visits. But then, everybody's visiting everybody these days. Menderes will toddle up to Moscow some time in July; Khrushchev will soar down to Ankara at a later date...
BBDO's rebound has netted Charlie Brower far more than he lost. This year BBDO will soar past its 1959 billings to reach an alltime record estimated at $235 million. Charlie Brower intends to make billings even bigger by exporting his smart sell. Last week he was off to London to give aid and comfort to BBDO's first overseas branch. He spent a night on the town, wrote a presentation before dawn, and sewed up a new campaign for Britain's Double Diamond beer before lunch...
...better or worse, air defense in Canada is inextricably tied to the U.S.'s ill-starred Bomarc B antiaircraft missile. Conservative Prime Minister John Diefenbaker has found it to be mostly worse: every time a Bomarc B failed to soar from its test pad at Cape Canaveral, Canada's Liberal and CCF (socialist) Opposition parties gleefully assaulted the Bomarc as a dying bird. In the process they winged Tory plans to rely on two Canadian Bomarc bases and nine aging squadrons of CF-100 interceptors as the country's only home defense against the bomber threat...
...Bronx get classroom credits in diving, can pick up pointers by watching Sea Hunt, a television underwater adventure series starring Real-Life Diver Lloyd Bridges. Equipment sales of U.S. Divers Co., American licensee for Cousteau's Aqua-Lung, tripled from 1957 to 1959, are expected to soar another 75% in 1960 alone...