Word: sociale
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...Pepsi, and to companies around the world, the days when mass-market media is the sole vehicle to reach an audience are officially over. Instead of pouring millions of dollars into a Super Bowl commercial, Pepsi has started a social-media campaign to promote its "Pepsi Refresh" initiative. Pepsi plans to give away $20 million in grant money to fund projects in six categories: health, arts and culture, food and shelter, the planet, neighborhoods and education. People can go to the Pepsi website refresheverything.com - which can also be accessed through Facebook and Twitter - to both submit ideas and vote...
...Lehner. German opposition parties supported buying the CD if it would help uncover the identities of suspected tax dodgers. "It's a scandal that [the authorities] pursue every parking offender but not those people who evade paying up to $300 million in taxes," Sigmar Gabriel, chairman of the Social Democratic Party, told the paper Hamburger Abendblatt. The German police union was equally adamant that moral concerns should be pushed aside. "The police work with criminals on a daily basis - we have paid informers who help us uncover drug trafficking or other crimes," Konrad Freiberg, head of the union, tells TIME...
Care of the total person involves not just professional help, but support from friends and family. Mucci found that men who were given their diagnosis in the presence of their families were less likely to kill themselves than those who bore the news alone. Having a social support network may not take the cancer away, but it could help ease the anxiety of learning to live with...
Derrick Asiedu ’12, a Crimson associate editorial editor, is a social studies concentrator in Leverett House...
...difference between the two lies as much in their style as in substance. Yanukovych comes across as a Soviet-era apparatchik who wears crocodile-skin shoes while talking of protecting society's weakest and poorest. Tymoshenko appears a sharp-tongued social crusader famous for her big promises and designer clothes. Both are widely seen as opportunists and few Ukrainians believe they will bring the kind of changes millions long for. "Ukrainians are ready to be mobilized," says Dmytro Potekhin, a civil-society activist. "There's just no one to mobilize them...