Word: socialism
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Dates: during 1960-1969
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Then he set out to make a little history of his own. Nixon has never been famous for social innovation, but he proposed fundamental reforms in the nation's welfare system. If enacted and if successful, the changes?measures liberal Democrats have often talked about ?could become the major domestic accomplishment of his Administration. In a persuasive TV presentation, he spoke of a "New Federalism" in which "power, funds and responsibility will flow from Washington to the states and to the people." And he put forward a plan for federal-state revenue-sharing that could eventually make the slogan...
...inadequate, they are happy to have the principle of federal standards established. New York Mayor John Lindsay called the Nixon proposal Washington's "most important step forward in this field in a generation." To appease conservatives, Republican Nixon spoke of "investment," of "startup costs" to get the engine of social rehabilitation going, of work as "part of the American character." He was almost apologetic about the need to spend more federal funds initially. Failure to act, he said, would be more expensive in the long run in both human and economic terms. He underscored the decentralizing features of his plan...
...success of the visit may help Kiesinger politically at home. He needs it. National elections are scheduled for Sept. 28, and recent polls show that Kiesinger's long-dominant Christian Democrats have been losing ground to the rival Social Democrats. The pictures of the German Chancellor on the steps of the White House with a smiling Dick Nixon may help reverse the trend...
...more electronic; he has a soulful quartet called the Sweet Inspirations, a 35-piece orchestra loud with drums and guitars and a couple of Beatles songs (Yesterday and Hey Jude) plus Ray Charles' What'd I Say. But the newest thing about the new Elvis is social consciousness. Recently released as a single, his version of In the Ghetto, a mawkish ditty about big-city slum life, came close to the top of the pop music charts...
Today's young businessman is a member of the committed generation who insists on meaning and a sense of social responsibility in both his job and his life. Martin Gerstel, 27, a founder of Alza Corp., a California pharmaceutical research firm, argues: "It is not good enough any more just to be a manager, to do a good job making and selling candy bars. You have to feel that the product or service coming out of your organization is really important to society." Other young managers demand time off from their jobs to do consulting for black businessmen...