Word: socially
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...alone, the Oscars show was the usual gala of stars, thank-yous and back-patting. On social-media platforms, it was a conversation about fashion (what is J. Lo wearing?), race (why do they cut to Morgan Freeman every time Precious wins an award?) and politics (Fox News paranoiac Glenn Beck tweeted that Avatar vs. The Hurt Locker was "an anti US/human movie against an anti US/Troops movie"). TV with Twitter is like an instant DVD commentary. (See pictures of Oscar fashion from the red carpet...
...Social media aren't a panacea for the TV business; ordinary, nonevent shows are still losing viewers to video games, DVDs and every other modern distraction and niche offering. Rather, it seems that mostly the biggest shows are getting bigger...
...least, TV's Twittercooler dividend suggests one thing for old-media folks wrestling with the problem of new media: don't look at it as a problem. Social media have turned the world into one big living room. The future belongs to those who pull up a chair...
Chang said that Cohen’s work with The Portland Trust is exemplary of HBS’ focus on effecting social change through entrepreneurship, as showcased in the School’s recent Social Enterprise Initiative—a project founded in 1993 that emphasizes individual and organizational contributions to social improvement...
...mission of the School has always been to create responsible leaders who make a difference in the world—helping business students connect to social enterprise,” Chang said...