Word: sociologist
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...wasn’t very hopeful when I started Bitches, Bimbos and Ball Breakers. The pop sociologist in me was initially disappointed by a few unsubstantiated statistics that occupied little subtexts of the book such as the typical “A study found that three minutes a day spent looking at a fashion magazine caused 70% of women to feel depressed, guilty and shameful...
...Japanese have a special term for the secret funds: hesokuri, variously translated as belly-button money or spindle money. Before the revision of marital-property laws, a state-by-state process that took until the 1930s, American women had good reason to be stealthy about their hoards, says Princeton sociologist Viviana Zelizer, author of the Social Meaning Of Money. All household property legally belonged to their husbands. Zelizer tells of an early 20th century husband who got so tired of his wife's pinching coins from his trousers while he slept that he set a small rat trap...
...faith, or is it merely an act of pragmatism in an era when only half of marriages survive? "People still want to be committed to a long-term, lasting relationship, but we've become a society in which you can't depend on permanence," says New York University sociologist Kathleen Gerson. "They need to be and feel economically self-sufficient, but that flies in the face of our ideals of trust and companionship. Typically, when we are faced with two competing, irreconcilable values, we pursue both and deny the inherent contradiction," she explains. "One form of denial is secrecy...
Eric Dishman is wound up about incontinence. That's not a typical concern around Intel's Portland, Ore., campus, where most of the 14,500 employees are preoccupied with building smaller and faster computer chips. But Dishman, 35, a vibrant sociologist with tight tufts of light brown hair, heads Intel's Proactive Health Lab. His mission is to use technology to assist people with the "activities of daily living"--getting dressed, making meals and so forth--so that we can all age with dignity and stay home with loved ones as long as possible...
...that brings us back to Dishman at Intel, who doesn't necessarily favor a fully automated health-care system devoid of the doctor-patient bond. He's not a technocrat by training or by nature. He's a sociologist who studies people--their needs and desires. "People didn't really embrace hearing aids until they became small enough not to be embarrassing," he says. That's even more the case with something as sensitive as incontinence--a problem, like so many, that technology can help solve, but only once we're willing to accept the cure...