Word: soda
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Brilliant Pepsi Peddles the useless Quixotic venture pitchman lured to Newton, while capitalist, still make Apple soda-pop Microsoft eats looking for a hit popular firm's lunch...
...convincing were the early stereotypes that three years ago, Coca-Cola, targeting teens and Gen Xers, test-marketed a new drink called OK soda. The gray cans featured grim designs, including one of a doleful youth slumped outside two idle factories. Slogans on the cans read, "Don't be fooled into thinking there has to be a reason for everything" and "What's the point of OK soda? Well, what's the point of anything?" The nine-city campaign fizzled. And the company that a quarter-century ago had celebrated the baby boom with the jingle, "I'd like...
...April, has a seemingly simple premise: Customers can buy a Big Mac or other designated sandwich for 55[cents] if they also buy any size beverage and fries. "My Size" meal is the tag line. Patrons, the theory goes, love the cheap burgers. Owners pocket profits on the soda and fries. The plan proved less than simple, particularly when details appeared in the Wall Street Journal before franchisees approved it. Fears of an all-out industry price war sent the stock spinning, and some franchisees, already struggling against rising wages, worried openly about the cost. "From a sales point...
...even shoots a second-unit "insert" scene of a crumpled letter tossed onto a table. "I like to sweat the details," he says. "The second-unit stuff is what makes the audience eat the popcorn faster. Making a movie and not directing the little moments is like drinking a soda and leaving the little slurp puddle for someone else...
Respondents said they liked the pizza, the drinks at the coffee house, the free refills on soda and the Mexican counter at Loker's food service...