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...officials across the country are coming around to this point of view. Los Angeles, Philadelphia, San Francisco, Chicago, New York City and numerous smaller districts have taken steps to ban the sale of soft drinks during the school day (although New York has made the dubious decision to replace soda with sugary Snapple beverages). California and Texas have issued statewide bans on soft-drink sales in elementary and middle schools...

Author: /time Magazine | Title: America's Obesity Crisis:Activists: The Obesity Warriors | 6/7/2004 | See Source »

...leaf from the tobacco wars: if you want people to use less of something, put a tax on it. "Health economists have shown that the tax on cigarettes is the single most effective thing they've done to prevent smoking," says Brownell, so why not tax junk foods or soda? A big tax, like that on cigarettes, would not be palatable, but Brownell believes a small tax could go a long way toward funding anti-obesity campaigns on TV and in schools. Some 18 states, he notes, already place tiny taxes on soft drinks or junk food. Arkansas raises about...

Author: /time Magazine | Title: America's Obesity Crisis:Activists: The Obesity Warriors | 6/7/2004 | See Source »

Soft-drink makers and the corn growers whose products sweeten them will mightily resist anything that threatens to come between them and their consumers. But the nutrition activists believe that the wind may be shifting their way. "The soda-pop industry is more powerful than we are," Jacobson says. "But the obesity epidemic has a power of its own." --By Eric Roston

Author: /time Magazine | Title: America's Obesity Crisis:Agriculture: The Corn Connection | 6/7/2004 | See Source »

Nutrition activists are agitating for a panoply of initiatives that would bring the government between you and your waistline. President Bush earmarked $125 million in his budget for the encouragement of healthy lifestyles. State legislatures and school boards have begun banning snacks and soda from school campuses and vending machines. Several state legislators and Oakland, Calif., Mayor Jerry Brown, among others, have called for a "fat tax" on high-calorie foods. Congress is considering menu-labeling legislation that would force chain restaurants to list fat, sodium and calories for each item...

Author: /time Magazine | Title: America's Obesity Crisis:Are You Responsible for Your Own Weight? | 6/7/2004 | See Source »

...soft drinks, fast foods and sugared cereals. In the same year that the government spent $2 million on its main nutrition-education program, McDonald's spent $500 million on its We Love to See You Smile campaign. It can be no surprise that teenagers consume nearly twice as much soda as milk (the reverse was true 20 years ago) and that 25% of all vegetables eaten in the U.S. are French fries...

Author: /time Magazine | Title: America's Obesity Crisis:Are You Responsible for Your Own Weight? | 6/7/2004 | See Source »

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