Word: sodas
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Dates: during 1970-1979
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PEPPERMINT SODA...
...ever. The simple reason: these days the old hooray for the home team gets amplified by all the techniques typical of the age of hype. Localities and larger principalities routinely hire professional publicists and jingle writers to puff up the old image and help sell it like so much soda pop. Provincial self-glorification is both nourished and exported in a growing number of slick regional and city magazines. Moreover, metropolises and counties now go to exorbitant lengths to build spectacular sports arenas, convention centers and cultural palaces, ostensibly to serve the public but also as a form of chest...
More interesting is Western Avenue, which runs from Central Square straight to the Charles. The neighborhood it bisects is Riverside, one of Cambridge's heavily black communities. When it's hot, people are out all over; Donnell's Store does brisk business in ice, soda pop and ice cream despite a sign admonishing "No Checks Accepted Unless You Are 99 With Your Mother 109." Further down, near the river, you may find a tent crusade. All this summer, the Reverend Ezra kept his congregation under the canvas with his message that riches lead to misery. "He don't own that...
...that minority of tormented adolescents whose members grow up to write novels about the pain of puberty, not the joy. Films of the traditional sort did not risk truthtelling, largely because of the hoodoo of sex. What they gave us was Mickey Rooney and Judy Garland sipping one soda through two straws. The suggestion that Judy wore a bra, and that Mickey might have wanted to unhook it, would have been so unthinkable that to mention it, even now, seems boorish...
Despite such exotic bottles from which to quaff, connoisseurs sometimes actually prefer the ordinaire. In a blind taste test of ten waters, organized by New York Times Food Critic Craig Claiborne, all five judges ranked Canada Dry Club Soda-a nonmineral beverage containing "sodium bicarbonate, sodium citrate and artificial flavoring" -as one of their top three selections. Some of the other top choices were strictly all-American: Poland Sparkling Water from Maine, Deer Park from a babble of springs in New York, New Jersey, Connecticut and Pennsylvania, and Saratoga Vichy from Saratoga Springs...