Word: soft
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Dates: during 1930-1939
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...conjunction of three planets occurred which may have been the guiding star of the Three Wise Men, was no Stokley invention. It was originated as a Christmas program by Director Philip Fox of the Adler Planetarium in Chicago, but Stokley improved on it, added music, a crèche, soft lights, a cardboard tableau of the wise...
Violently anti-intellectual in his first play, as in most of his stories, Saroyan relies not on ordered thought but on a kind of surrealist association of words and moods. If his play is sometimes picturesque and tender, it is far too often soft, like a slushy Chopin nocturne: seeking to evoke something, never mind what; to bring tears to the eyes, never mind...
Shortly after he joined Loft, Mr. Guth bought control of Pepsi-Cola Co., manufacturers of a dark, sweet soft drink which was then just another of the 1,000-odd aspirants to Coca-Cola's crown. By energetic promotion, including putting Pepsi-Cola instead of Coca-Cola in the fountains of Loft's 200 stores, Pepsi-Cola was fizzed up to the point where it became a respectable competitor of Coca-Cola...
...great contributions to surgery was his operation for removal of tumors rooted in the nerve of hearing. Turning down a flap of muscles at the back of the neck, the surgeon cuts out a piece of bone at the base of the skull, gently pushes aside the soft cerebellum in order to bare the acoustic nerve. After removing the tumor he resettles the cerebellum, tightly stitches down the tough flap of neck muscle. The bone is not replaced, for the muscle-patch is strong enough to protect the patient from injury. The entire operation is performed under a local anesthetic...
...this disagreeably brown. Cellulose acetate as a binder and actinic-filtering glass stopped the discoloration. But the glass was hard and, though it did not fly into lacerating fragments, a human head striking it fared badly. Moreover, it became brittle in cold weather. The new glass is not only soft for safety but keeps its effectiveness at temperatures around zero...