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Word: soft (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...shows Lyndon running ahead of Barry by 70% to 12% in Maine. A New York poll gives him 69% of the votes, a California sampling 64%, and the John P. Harris poll, run by a Kansas outfit, has him leading Barry 52 to 28 in that state. There are soft spots throughout the South and the Rocky Mountains, but beyond that, the polls leave little more than Nebraska, South Dakota and Ohio in doubt. And while most show Lyndon losing one out of every ten Democratic voters because of the civil rights "backlash," they also show him picking up three...

Author: /time Magazine | Title: Democrats: A Streetcar Named Euphoria | 8/28/1964 | See Source »

...presidential campaign heats up, Republicans will be able to cool off with a new made-to-GOPrescription soft drink. Manufactured by Royal Crown Cola Co., which has already sold 230,000 cases in 42 states, the new coast-to-coast toast has a lemon-and-lime flavor and comes in cans. Its name, naturally, is Goldwater...

Author: /time Magazine | Title: Food & Drink: Canned Candidate | 8/28/1964 | See Source »

...soft-spoken former French Dominican, Pierre Hermand, 44, thinks that priests should have the choice of being celibate or marrying, if they wish to do so. Last year he left the Dominican order and in defiance of the church authorities published his arguments in a book called The Priestly State - Marriage or Celibacy? Recalling the early days of solitude in Aix-en-Provence, after having torn himself from the only life that was his since boyhood, he said: "I walked the windswept streets making the unconscious gesture of touching my new suit, feeling for the robe that was no longer...

Author: /time Magazine | Title: Roman Catholics: The Case Against Celibacy | 8/28/1964 | See Source »

...worried most about the crisis facing Asia's agriculture and mining. Eighty percent of the area's export income comes from such primary commodities as rubber, minerals, tea and jute - but commodity prices fluctuate sharply, and industrial nations are turning increasingly to man-made substitutes. Because of soft prices and shaky politics, the inflow of foreign capital is declining. Asia's foreign exchange reserves are far lower and its trade deficits three times higher than a decade...

Author: /time Magazine | Title: Asia: The Hard Struggle | 8/28/1964 | See Source »

...unsuitable for their women's-dress business. He sublet the place, was surprised to find that he could earn $15,000 a year on the transaction. With that he stripped off the textiles, went fulltime into Britain's booming property market. His reputation for impeccable manners, soft talk and smart business sense soon gained him entree to the most munificent lenders, including Church Estates Development and Investments Co. Ltd., owned by the Church of England...

Author: /time Magazine | Title: Britain: A Gain for Rayne | 8/28/1964 | See Source »

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