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Word: soft (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...into the moon's surface, leaving a small dent. Opening its claw, it deliberately gouged a small trench near its feet, curiously watching each movement to determine the nature of the lunar soil. Thus last week Surveyor 3 became the second U.S. spacecraft to achieve a successful lunar soft landing. "We've not only placed man's eyes on the moon in the form" of a TV camera," said Project Manager Benjamin Milwitzky, "but now we've also put his arms and hands there...

Author: /time Magazine | Title: Space: A Dig at the Moon | 4/28/1967 | See Source »

Although he is no windmill-tilting crusader, Bob Haack will bring to the Big Board presidency a deep knowledge of the securities business and a proven knack for prudent reform. An amiable, soft-spoken man with a ready smile, Haack was born in Milwaukee, graduated from Michigan's Hope College and Harvard Business School, in 1940 joined the Wisconsin Co., a Milwaukeebased investment banking firm, as a $125-a-month securities analyst. After a Navy hitch in the South Pacific during World War II, Haack returned to the firm-subsequently renamed Robert W. Baird & Co.-and worked in underwriting...

Author: /time Magazine | Title: Wall Street: New No. 1 Salesman | 4/28/1967 | See Source »

...collector and rebuilder of limp companies, California Industrialist Norton Simon owns an unrivaled record of success. From the tomato-paste base of his Hunt Foods, he has strung together an empire of two dozen corporations from publishing (McCall Corp.) to soft drinks (Canada Dry) to containers (Knox Glass). Almost every company that Simon has bought into has prospered and he has hung on to all of his major acquisitions...

Author: /time Magazine | Title: Management: A Bath in Steel | 4/28/1967 | See Source »

...called birth control "demoralizing." In October 1966, the House of Bishops of the Episcopal Church declared that "we affirm and support programs of population control." Even the Roman Catholic Church, until recently a staunch battler against liberalized birth control and divorce laws wherever they turned up, has begun to soft-pedal its opposition. Last year such liberalized laws have been passed by the legislature in New York and Massachusetts where they had previously been blocked by Catholic pressure...

Author: /time Magazine | Title: Essay: THE CHURCHES INFLUENCE ON SECULAR SOCIETY | 4/21/1967 | See Source »

...moviemakers as it is for the girls involved in the film's pallid episodes. In Fiammetta, a Florentine figlia who lives with her widowed mother gazes dreamily at the family's carefully manicured estate, brooding about the disorder within herself. "The warmth in me is so soft that it hurts," she mutters, in a plotless sequence as muzzy as her mood. Marie-France and Veronica tells of two chic Parisiennes, not yet 17, sophisticated but full of curiosity about the homme-dingers hanging around them. While Marie-France reads Baudelaire, Veronica lives him, at an endless round...

Author: /time Magazine | Title: Cinema: The Perils of Puberty | 4/21/1967 | See Source »

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