Word: softeners
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...Mudge Rose, Pepsico, Inc., and the FTC. After his 1962 defeat in California, Nixon joined Mudge Rose and represented Pepsico on the East Coast and internationally. Goulden discloses that at that time Pepsico offered Nixon a substantial annual retainer (thought to be close to $120,000 a year) to soften up foreign leaders who often make it tough on multinational corporations. When Nixon moved to the White House, Mudge Rose followed close behind, expanding its Washington operation...
...area contained radioactive potassium, uranium and thorium in approximately the same ratio in which they appear in many volcanic rocks on earth. This, in turn, indicates that Venus, like the earth, Mars and the moon, is "differentiated"; that is, the planet was once hot enough for its material to soften and flow. During this period, the heavier elements settled toward the core while the lighter ones, taking radioactive elements with them, rose to the surface to form a crust...
McGovern would tax capital gains at the same rates that apply to wages, salaries, interest and dividends-up to a new maximum of 48% on all types of income. To soften the blow, he would permit anyone realizing an unusually large capital gain to average it for tax purposes over an as yet unspecified number of years. By 1975, he figures, the reform would raise $7 billion a year from individuals and $1 billion from corporations. Another $4 billion would come from taxing gains in the value of assets that remain unsold at the owner's death; at present...
...strike a trade bargain merely for the sake of making a deal, but should try large-scale ventures that would yield solid profit to both. Later, the usually matter-of-fact Peterson quoted a rather lyrical Alexander Hamilton remark that "the spirit of commerce has a tendency to soften the manners of men and to extinguish those inflammable humors which have so often kindled wars...
...rate, his baseball team has performed disappointingly. And when his club is losing, there seems to be only one thing for a big-league owner to do. So Cubs Owner Philip K. Wrigley followed tradition; he fired Leo and hired a new manager: Whitey Lockman. Wrigley did try to soften the blow by blaming most of the team's failures on the players. "I don't think they've been earning their pay," he said. "They don't have the spark of determination. They're prima donnas, stars, sensations. [But] it's easier...