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Word: softer (lookup in dictionary) (lookup stats)
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...latest James Bond movie, which many South Koreans say misrepresents North Korea as overly hostile. But how else are we supposed to interpret threats to turn America into a “sea of fire?” My apologies if Americans don’t see the softer side of Stalinism...

Author: By Ebon Y. Lee, CRIMSON STAFF WRITER | Title: Boycott South Korea | 1/17/2003 | See Source »

When the school received extra money for playing fields last summer, it decided to try an artificial turf, even though it would cost more than $700,000. The new surface is not classic AstroTurf, which many players consider hard and abrasive, but a softer, shaggier material called FieldTurf, made of sand, recycled rubber sneakers and blades of grass fashioned from synthetic fiber. Pleased with the feel and durability of its new field, Claremont High this season was host to its first home football games in a half-century...

Author: /time Magazine | Title: Getting Turf Conscious | 1/13/2003 | See Source »

...eBay market of 25,000 Trek items--still sustain the franchise. Wrong. Trek hasn't been a cult enterprise in years. It is, instead, a humming mainstream business that responds quickly to changes in mass culture. That's why the new film and TV show depart from the softer story lines of the '90s. Since Sept. 11, Star Trek has basically become an action franchise again. It's even trying to be sexier. But Trek's creators must constantly ask themselves how to draw new consumers without alienating old ones. It's the Cher problem: How many times...

Author: /time Magazine | Title: Show Business: Star Trek Inc. | 12/16/2002 | See Source »

...eBay market of 25,000 Trek items - still sustain the franchise. Wrong. Trek hasn't been a cult enterprise in years. It is, instead, a humming mainstream business that responds quickly to changes in mass culture. That's why the new film and TV show depart from the softer story lines of the '90s. Since Sept. 11, Star Trek has basically become an action franchise again. It's even trying to be sexier. But Trek's creators must constantly ask themselves how to draw new consumers without alienating old ones. It's the Cher problem: How many times...

Author: /time Magazine | Title: Star Trek Inc. | 12/15/2002 | See Source »

...assurances that Americans are not executing a crusade against Islam, nothing conveys American benevolence better than a friendly clown in a yellow jumpsuit. Backed by thousands of employees, McDonald’s is actually out on the streets, humbly serving billions and billions of people, and showing the softer, flabbier side of American imperialism. Ronald delivers this unadorned and unequivocal message to all the world’s people: America loves to see you smile...

Author: By Jonathan P. Abel, | Title: Ronald Retreats | 12/11/2002 | See Source »

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