Word: soir
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Dates: during 1940-1949
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Most of the prewar press worked for the Nazis during the occupation. When they fled, the 1,000 "tainted" publications were seized and their sullied titles banned. Today no Paris paper may bear the name of Le Matin, Le Petit Parisien, Le Temps, L'Oeuvre or Paris-Soir, among others. Some 300 publishers have still to stand trial...
Going, Going . . . After the liberation of France, 34 Parisian dailies started up. Last week there were only 19 left (plus 170 weeklies). Most likely survivors of the present crisis: the mildly Socialist France-Soir* edited by hard-boiled Pierre Lazareff (TIME, June 23) and now France's biggest paper (circ. 641,000); the Communist Humanite; the Catholic Figaro, famed for its high literary standards; L'Aurore, which rides the De Gaulle bandwagon; the witty, leftist (but not quite Commie) Franc-Tireur; sober Le Monde, the businessman's bible; and Parisien Libere, favorite of the petit bourgeoisie...
Street Fight. Last week, in a bitter circulation war, France Dimanche was within 100,000 subscribers of its rival Samedi Soir, biggest (650,000 a week) paper in France. Max Corre had helped found Samedi Soir and thought he had enough tricks to lick his old paper at his own game. In weeks of racing to get on the streets a day ahead of the other, their press deadlines had been juggled three times. Now, under a truce, they will come out the same day-Wednesday...
...Paris Soir, flashy Max Corre, now 35, took his creed from a sign above an editor's desk: "1) Where is the fact? 2) Where is the human interest? 3) Where is the tra-la-la?" The thing that most impressed him was the tralala. When France fell, Corre managed to miss the occupation's hardships by going to Lyon. But he turned up as an eleventh-hour Resistance soldier under General Leclerc and rode into Paris as a private in one of the first jeeps behind Leclerc...
Maxim for Max. In June 1945 Corre began to edit Samedi Soir. Paris took to it like a dance craze; its circulation was soon 370,000. He quit a year later after a squabble and called on his old boss, Pierre Lazareff. Corre wanted to take over the dull Sunday edition of Lazareff's profitable France-Soir (TIME, June 23). "Take it," said Lazareff, "it's yours." With five hours to make his first deadline, Corre slapped together an edition that tripled France Dimanche's circulation, then 30,000. When Samedi Soir's editors...