Word: solider
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Dates: during 1990-1999
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Fortress Frito-Lay began to assume its present state in 1991 when Roger Enrico, now CEO of parent PepsiCo, was put in charge of the division. The company's market share had fallen to 38% from 42%, but profits were solid because Frito-Lay kept raising prices. Raising prices while losing share is a recipe for disaster in an era in which value is a driving force in consumer behavior. Worse, when Frito-Lay compared its snacks with those made by Eagle, it concluded that its rival's were better...
ACTIVATED-CARBON FILTRATION. These systems are the most popular and the most effective in reducing so-called aesthetic contaminants like chlorine and sediment. Filters made of carbon in solid block form, as opposed to granules, are also highly effective in reducing lead. Systems range from inexpensive pour-through carafes to filters that are mounted on faucets, on countertops or under the sink. Cost...
Granat also lit up the singles competition with a solid 6-1 Ivy and 19-4 overall record. In addition, throughout the season Granat paired up with junior Julia Kim, sophomore Gabriela Hricko and freshman Rosemary She to amass a 7-0 Ivy and 15-8 overall doubles record...
Majmudar had yet another solid singles season (7-0 Ivy, 23-12 overall) which earned her a spot on the All-Ivy Second Team...
Although Roiter and Granat are leaving the team, the future looks bright considering the explosion of Wang and She onto the Harvard tennis scene. With a solid season under their belts, the players are now looking towards next year...