Word: sorcererã
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John Williams’s latest effort, the soundtrack to the much-anticipated movie adaptation of J. K. Rowling’s Harry Potter and the Sorcerer??€™s Stone, is no exception. Neither Potter fans nor admirers of Williams’s previous work (Jaws, Schindler’s List, Saving Private Ryan and many, many more) will be disappointed...
...enjoy the Harry Potter soundtrack for what it is—not a brand-new idea, but great movie music, Williams style. And after fans see the film a few dozen times, and a few pops orchestras play the score at holiday concerts, maybe Harry Potter and the Sorcerer??€™s Stone will join Superman, Raiders of the Lost Ark and so many other Williams works in the canon of American pop culture, forever etched in our collective consciousness...
Harry Potter and the Sorcerer??€™s Stone opens today, starring Daniel Radcliffe as You-Know-Who—or rather, He-Whose-Name-I-Am-Sick-Of. I can just envision the hordes of would-be wizards, both young and old, stampeding theaters, wearing sorcerer??€™s hats and round glasses, even getting that oh-so-clever bolt of lightning tattooed on their foreheads: Think Pokemon and Star Wars Episode I: The Phantom Menace, only a hundred times worse...
...merchandisers seem to be asking. There are Flintstones vitamins and Rugrats toothpaste, so why not Harry Potter body wash? Sorcerer??€™s Stone ushers in a buying bonanza for consumers and a piñata of profit for marketers, spewing out Harry Potter action figures and overpriced jelly beans. In addition to the board games and Legos are two more films, the first of which goes into production on Nov. 19, three days—count them, three—after Sorcerer??€™s Stone comes out. By the time the next movie opens, the first deluge...
...movie marketing—choosing only Coca-Cola as their global licensing partner. Despite the preponderance of Potter products in (and being snatched from) stores, the studio has also shielded Radcliffe and his cohorts from press and paparazzi—the confidentiality surrounding the cast and crew of Sorcerer??€™s Stone puts Kubrick’s and Spielberg’s top-secret A.I. to shame. Forget Haley Joel Osment—Sorcerer??€™s Stone will catapult Daniel Radcliffe & Co. to super-super stardom, whether they like...