Word: sound
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Dates: during 1950-1959
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Biographies in Sound (Tues. 9:05 p.m., NBC). F. Scott Fitzgerald...
...begins one of the most famous of modern ghost stories. "Midnight struck," as Bosco himself later told it, "and I then heard a dull, rolling sound from the end of the passage . . . While the noise came nearer the dormitory, the walls, ceiling and floor of the passage re-echoed and trembled behind it ... The students in the dormitory awoke, but none of them spoke . . . Then the door opened violently of its own accord without anybody seeing anything except a dim light of changing color that seemed to control the sound . . . Then a voice was clearly heard. 'Bosco, Bosco, Bosco...
...just about every known vaudeville and revue routine except xylophone-playing and sawing a woman in half. There is an animal act of a sort. There is a mind-reading act. There is a display of levitation. There is, every so often, a monologuist. There are Imitations of Woodland Sounds and Jungle Noises. There is a musical number, a sort of Songs of Three Wars. Indeed, the minute words fail, Author Vidal perkily rushes in with a new sound effect. When inspiration burns low, he throws another monologue on the fire...
With anything less than the Messrs. Ritchard and Mayehoff, all this would be no better show business than it is playwriting. But Mayehoff has no equal at harrumphing or at jerking his head, at skinning a cliché or stuffing a shirt or making very little sound like even less. And no one has quite the lost-in-a-balloon aplomb or the Mad-King-of-Bavaria hauteur of Cyril Ritchard. At the same time no one knows more surefire tricks. Ritchard will do as many absurd and outrageous things to keep an audience amused as a desperate father will...
...years ago, brain-storming was extended by BBDO to its clients in 1953, has since spread throughout industry. The advertising agency now has a Vice President in Charge of Brainstorming, whose major function is to hold about three brainstorm sessions a week, see to it that his charges sound off loud and clear. The panel of thinkers is made up of admen and (at nonconfidential sessions) outside guests and friends (including housewives). They sit around in a comfortable, yellow-painted (yellow is considered conducive to thought) brainstorm room furnished in homey knotty pine, have plenty of pads, pencils and cigarettes...