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Word: sounding (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...offensive began, 14 correspondents and crewmen from the U.S. networks have been injured. Last week two ABC men, Bill Brannigan and Jim Deckard, were injured in the bombardment of Khe Sanh.* As a result, many members of TV's standard three-man teams (correspondent, cameraman and sound man) have begged off from hazardous assignments, and the networks are having trouble reporting all the battles. CBS Tokyo Bureau Chief Igor Oganesoff, who was frequently shuttled into Viet Nam for fill-in duty, has refused further combat assignments, ABC's Don North, a veteran of 18 months there, asked...

Author: /time Magazine | Title: Newscasting: The Men Without Helmets | 3/15/1968 | See Source »

Another difficulty is that TV's technological problems are only half-mastered. In addition to their standard infantry pack, TV correspondents must keep pace with the troops while toting a tape recorder; their sound men lug some 20 lbs. of amplifiers and other recording gear; the photographers are draped with more than 40 lbs. of camera, batteries and film. Worse still, to synchronize film with the correspondent's commentary, the three have to be linked by a cable less than 10 ft. long, end to end, which makes them about the fattest target in any outfit...

Author: /time Magazine | Title: Newscasting: The Men Without Helmets | 3/15/1968 | See Source »

...good correspondents." Belatedly aware of that fact, CBS headquarters sent a dispatch directing that reporters give plugs to the helmetless heroes who have shot the film. If the footage is especially good, the New York producers on all three networks "super" subtitles on the screen crediting the cameramen and sound...

Author: /time Magazine | Title: Newscasting: The Men Without Helmets | 3/15/1968 | See Source »

...classic Victory at Sea to the National Geographic special "Amazon" on CBS last month. And even when he is not available, Scourby remains a resident genus on Madison Avenue. Creative directors are constantly demanding of their casting departments, "Get me a Scourby voice," or "I need the Scourby sound." The commercial business being what it is, even second-string Scourbys wind up earning more than college presidents...

Author: /time Magazine | Title: Commercials: The Voice from Brooklyn | 3/15/1968 | See Source »

...Little Dirt. The upscale sound of Alexander Euclid Scourby was bred in Brooklyn, but any vestige of his home borough or his immigrant parents' Greek accent was drilled out of him by the time he was 19, when he apprenticed with Eva LeGallienne's Civic Repertory Theater. Within four years, he was on Broadway as the Player King to Leslie Howard's Hamlet, and had developed so Shakespearean an intonation that he bombed his first radio auditions. So, he says, "I dirtied it up a little bit and made it sound Amer ican." Soon he was dovetailing...

Author: /time Magazine | Title: Commercials: The Voice from Brooklyn | 3/15/1968 | See Source »

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