Word: southwesterly
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...That's because Southwest has never really been one of industry pack. Part of the difference is that Southwest has been the most consistently profitable airline over the last 30 years precisely at the expense of the other major carriers. Southwest's lower costs, cheaper seats and better attitude has made it a darling of passengers and investors alike. Anger at the industry often excludes Southwest...
...years, Southwest has grudgingly played on the airline-industry team. It has long been a member of the Air Transport Association, the Beltway's 800-pound lobbyist gorilla that for years has been aggressive - and successful - in defending major airlines' interests. But not a happy one, and in 1997, after a few instances of getting what it thought was the brush-off from several members of Congress, the notoriously independent-minded Dallas-based airline broke down and opened its own lobbying office in the nation's capital...
...Southwest was also the first of the large airlines to embrace the possibilities of the Internet, and has been the most successful major in marketing and selling tickets online. And it's on the battlefield of the Web where Southwest may make its most determined stand against its brethren. Southwest, which has maintained its rebel streak even as its grown to rival its competitors in size, has filed a lawsuit "to protect itself and its customers from potential harm." From whence the threat? A new travel website, called Orbitz, which is to Southwest the airline industry version of a nuclear...
...prospect of another Travelocity or Expedia that Southwest finds so worrisome, it is who is behind it. Unlike, say, Expedia, which is an independent online travel agent (it's owned by Microsoft) that displays fares provided by all carriers, Orbitz is owned by American Airlines, Continental, Delta, Northwest and United, which alone account for more than three quarters of the total U.S. air travel market. While Orbitz, which is already serving customers ahead of its scheduled launch in June, also includes fares from other airlines, Southwest claims it being treated unfairly on the site, saying that Orbitz is using airline...
...many, Rudenstine’s foray into fundraising conjures up the image of a miserly Ebenezer Scrooge—a greedy businessman counting gold coins in the shadows of his office in the southwest corner of Mass. Hall...